Strategy and AI native market research for the hairiest technical audience and enterprise problems. Speaks developer. Builds things too sometimes.
Currently at Meta doing research and marketing strategy for Llama. Before that, Intel — where the job was understanding what developers and enterprises actually needed from AI, and making sure that changed what got built. The through-line is the same work: figure out what people need, then make sure someone does something about it.
Understanding what developers and builders actually need from AI — and making sure the research changes how it's built and marketed.
Defined Intel's AI software strategy ($2B pipeline), shaped a $75M ARR cloud services business, and rewired $15M in developer marketing spend to actually work. Influenced at the executive level across AI, data center, and developer business units.
Research and consulting for Microsoft, SanDisk, Facebook, and Visa. The technically demanding clients — cloud deployment, developer tools, PaaS, database architecture.
Defined requirements for Office for Mac. Built a 1,500-person customer panel from scratch. Modeled the iWork competitive threat before it showed up in the numbers.
Market research and strategic consulting for technology, energy, and medical device clients.
Early internet. ABCNews.com. A Paul Allen startup. Celebrity correspondents reporting live from the wilderness.